Inspiring And Enabling People
To Make A Difference
When LinkedIn started, many people saw it as a CV database and the rest thought they just needed to register and put up a picture to “claim their space”. However, over time, LinkedIn has established itself as THE online business networking tool. You can join Groups of like minded individuals from all over the world, reconnect with friends and colleagues old and new and search for jobs until your wrist is shot to pieces through RSI! All of which could lead you to overlook one clear fact – your LinkedIn profile is a gold plated piece of internet real estate. Everything on LinkedIn is indexed beautifully across the web so what you say about yourself and how your profile reads can be critically important, if you are interested in attracting opportunities through your door.
Think of your profile as your store front, how can you attract the eyes of passers by? What do you want to showcase? What’s on offer? Your picture, headline and description should work in harmony to make an impact; afterall, your shop window is on the busiest high street in the world!
For more on networking, check out Simon’s latest book – “The Complete Guide to Professional Networking“.